Hardee’s Just Launched a New Burger (And it’s Bringing Back a Fan Favourite Twist)

Hardee’s has officially launched its 2026 “Frisco Lineup,” a strategic move that leans heavily into the growing consumer demand for high-protein meals. According to a brand announcement on February 23, 2026, the new menu items are designed to bridge the gap between traditional breakfast and hearty lunch options.

Market analysts note that this “meat-on-meat” trend is part of a broader 2026 strategy to capture the “hard-working” demographic that needs sustained energy throughout the day. These items hit participating menus nationwide on February 18 and are scheduled to remain available for a limited time through the spring season.

The All-New Frisco Breakfast Burger

The centerpiece of the 2026 launch is the Frisco Breakfast Burger, a hybrid creation that blends a lunchtime staple with morning favorites. According to product specifications, this burger features a charbroiled 100% USA Angus beef patty topped with cherrywood-smoked bacon, a freshly cracked egg, and American cheese.

What makes it “unreal” to fans is the addition of crispy hash rounds directly inside the sandwich, all served on toasted sourdough bread. It is specifically marketed for its nutritional heft, boasting an impressive 42 grams of protein to kickstart the morning.

The Return of the BBQ Pulled Pork Frisco

Back by popular demand for a limited run through April 14, 2026, is the fan-favorite BBQ Pulled Pork Frisco. This “meat-on-meat” powerhouse features an Angus beef patty topped with pulled pork that has been slow-smoked for 16 hours over natural hardwood.

According to Hardee’s, the brand has renewed its partnership with Tennessee-based Clifty Farm to ensure the pork maintains an authentic, hand-rubbed barbecue flavor. Topped with crispy onions, pickles, and Sweet Baby Ray’s® BBQ sauce, this sandwich is a factual favorite for those who missed its previous limited release.

Reviving the Strawberry Lemon Biscuit

For those seeking a sweet contrast to the savory burgers, Hardee’s is also bringing back the Strawberry Lemon Biscuit this February. According to the 2026 menu reports, this item features the brand's signature “Made from Scratch” biscuit packed with fruit filling and finished with a sweet icing drizzle.

It is being offered in single, double, or four-pack options, specifically targeting the “breakfast-on-the-go” crowd. Fans have been vocal on social media about the return of this specific treat, noting that its zesty citrus notes provide a refreshing balance to the heavier Frisco sandwiches.

Digital Exclusive and Value Options

To support the launch, Hardee’s is offering core Frisco Breakfast Sandwiches at a promotional starting price of $3.99 at participating locations. According to 2026 digital marketing data, the brand is also pushing app-exclusive deals for its new Cookies ‘N' Cream Hand-Scooped Shake to encourage afternoon traffic.

This multi-layered menu update shows a clear intent to dominate both the morning and afternoon “indulgence” segments of the fast-food market. By combining new high-protein innovations with nostalgic sweets, Hardee's is effectively covering all consumer bases for the early 2026 season.